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Charles Vögele becomes OVS!

The foundations for the Charles Vögele fashion brand were laid in 1955 by Agnes and Charles Vögele when they opened their first store on the Hirschengraben in Zurich. In late 2016 the company was taken over by investment group Sempione Retail AG, which includes the Italian fashion brand OVS. As a result of this collaboration with OVS, Charles Vögele will be transformed from a vertically-integrated textile retailer into a sales organisation and all Charles Vögele branches in Switzerland will have moved over to the OVS brand by the end of 2017.

The Charles Vögele store network in Slovenia had already converted to OVS in the first half of 2017. In Germany and Hungary, the Charles Vögele brand will be retained for the interim period. The change to OVS in Austria will take place in the second half of 2018. The group’s main head office is located in Pfäffikon SZ (Switzerland).


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